TikTok can make or break a beauty product in the bat of a heavily-lidded eye, which incidentally, is exactly how it crowned the Maybelline Sky High Mascara its' most viral beauty product ever and the number one best-selling mascara in the UK. Impressive, huh?
Type the hashtag "skyhighmascara" into TikTok, and you'll see that it has over 1.3 billion views (!), from the thousands of videos rolling in from users who are still – despite the amount of time that has passed since its launch – flawed by its ability to lengthen lashes and provide dramatic volume. For a very affordable price, may we add. And that's before we even get started on the second iteration: Sky High Cosmic Black, which is just as much of a sensation, creating drama and volume with an even more intense pigment.
Amazon Prime Day is officially here (it's started at midnight on October 10 and ends at 23:59 October 11), and Maybelline Sky High Mascara has been reduced by a whopping 46% as one of the shopping giant's most epic Prime Day beauty deals. That makes it less than £7 for one day only, FYI. Considering it was the most-ordered product by GLAMOUR readers in July's sale bonanza, we thought it a good time to bless you with our full Maybelline Sky High Mascara review, to help you decide whether to take the plunge. (You should).
PSA: you can also pick up a duo of OG Maybelline Sky High Mascaras for £15.99. That's 33% off.
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- Elle Turner, GLAMOUR's Beauty Editor
Maybelline Sky High Mascara – The GLAMOUR Road Test:
Praise where it's due, it's definitely worth the attention. The wand, which is long, conical and plastic, is nice and bendy to get in at tricky angles. The brush is densely packed with straight bristles to comb through each and every lash from root to tip. This elongates and coats lashes, while preventing clumping (essential, if you want to apply several layers). Then there's the formula itself, which is infused with bamboo extract and fibres to add some extra length and volume without weighing lashes down.
I have medium-long lashes and one coat (see above) made them ultra fluttery and defined, while still looking natural. A couple of coats gave me insanely long lashes, earning it a spot in my makeup bag (which given I've tried dozens of mascaras for my job, doesn't happen very often).
Girls with shorter lashes have been layering on two or three coats for XXL length and whopper volume (see below).
Maybelline New York Lash Sensational Sky High MascaraMaybelline Lash Sensational Sky High Cosmic Black MascaraMaybelline New York Black Mascara Duo BundleMaybelline Sky High Mascara – The TikTok Road Test:
“Are we seeing these eyelashes right now?” one TikTok creator – who coined it the “best mascara ever” said.
“This mascara is literally the best mascara I've ever used in my life. I don't know what magic ingredient is in there but it keeps the mascara on all day, it doesn't transfer which I hate in mascaras when it transfers onto your eyelid. This does not do that. Look how lifted and long and separated my lashes look! Like… I can't cope.”
A creator called @genbthegem documented her lash transformation over several coats, captioning her video “ok I'm impressedddd”.
A creator called @gingersbeautycorner revealed the mascara was sold out in four stores before she could finally get her hands on it. "I got brownish black because this was all I could find. I went to five stores and this is what we've got," she said. After applying three coats, she was "shook" by the finished result.
And @pamelapedrozaa tested how much the formula could withstand before smudging. Findings? It's pretty bulletproof.
Maybelline New York Lash Sensational Sky High MascaraMaybelline New York Black Mascara Duo BundleSold? You bet. Act quickly while you still can. After more Amazon Prime Day deals? Shop the GHD Unplugged Cordless hair straightener while it has £80 off, as well as this epic Amazon perfume sale. Elsewhere, shop Amazon dresses, Amazon gifts, Amazon handbags, the best Prime Day mattress deals and the best Prime Day vitamin C deals. Don't say we don't treat you.
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